Investment, Insurance and Non-deposit Trust products are: NOT A DEPOSIT • NOT FDIC INSURED • NOT GUARANTEED BY THE BANK • NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY • MAY LOSE VALUE

Huntington Enters Strategic Relationship with Ameriprise Financial Services, LLC

Teaming up to bring you financial tools and solutions to help you reach your financial goals

Today, Huntington has entered into a strategic relationship with Ameriprise Financial Services, LLC, a longstanding leader in financial planning and advice, to become our new retail investment program provider. Through this arrangement, we will leverage their powerful technology, additional planning tools, and premium platform to deliver high-quality advice to you.

Your Huntington Financial Advisor and Service Specialist will remain Huntington colleagues and continue to serve you with the same dedication you know and trust but now strengthened by Ameriprise’s technology, solutions and outstanding service. Together, we will offer:

  • Thoughtfully integrated technology and digital tools that support how we plan, manage, and track your investments—giving you greater clarity and confidence in every step.
  • Personalized strategies and comprehensive solutions designed to reflect your unique goals, values, and life priorities, not just your financial picture.
  • A shared commitment to care and continuity, helping you anticipate and prepare for what’s ahead and adapt to life’s changes with steady guidance and support.

By combining our deep customer focus with Ameriprise’s industry-recognized capabilities, we will be even better equipped to serve you now and in the future.

There are no immediate changes. For now, it is business as usual.

Continued Support Every Step of the Way

In the coming months, you’ll receive additional communications from both Huntington and Ameriprise Financial, to guide you through the transition. Our goal is to make this process as seamless as possible, and your financial advisor will be there to help you every step of the way. Your investment, advisory and insurance accounts and services will continue to be offered by Huntington Financial Advisors until the transition.

We remain committed to helping you reach your goals and are looking forward to the opportunity to serve you with even greater impact.

Frequently Asked Questions

As we continue to elevate our Wealth Management business, we are always looking ahead for ways to enhance the customer experience to deliver the most value possible. We selected Ameriprise for this strategic relationship because they are a recognized leader in the financial services industry with a leading advice value proposition and impressive technology, premium solutions and capabilities that will benefit you.

This new relationship is founded upon our shared commitment of putting customers first. We’re confident their depth of expertise in helping customers reach their financial goals will enhance our ability to help you reach the next step in your financial journey.

For more than 130 years, Ameriprise Financial has earned customers’ trust by providing personalized, goal-based advice. As a longstanding leader in financial planning and advice, they’re focused on helping customers achieve their financial goals.

Learn more about Ameriprise Financial:

No, your Financial Advisor and Service Specialist remain unchanged and will continue to holistically serve your needs. You’ll continue to receive the same high level of service and support you’ve come to expect. The same is true for any other relationships and contacts you may have with Huntington.

Your Huntington Financial Advisor and Service Specialist will continue to serve you with additional tools and capabilities from Ameriprise, delivering personalized strategies, experienced advice, and a collaborative approach to help you achieve your financial goals with more confidence.

If at any time you have questions, you can reach out to your financial advisor.

Disclosures

The Huntington National Bank has entered into a strategic relationship with Ameriprise Financial Services, LLC (“AFS”) to provide retail brokerage, insurance and investment advisory products and services through Huntington financial advisors. Huntington National Bank is not an investment client of AFS but has a revenue sharing relationship with them that creates a conflict of interest. Details on how we work together can be found on ameriprise.com/sec-disclosure.

Investment, Insurance and Non-deposit Trust products are: NOT A DEPOSIT • NOT FDIC INSURED • NOT GUARANTEED BY THE BANK • NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY • MAY LOSE VALUE

Huntington offers a full range of wealth management and financial services through dedicated teams of professionals within The Huntington National Bank and Huntington Financial Advisors®.

Huntington Financial Advisors® is a federally registered service mark and a trade name under which The Huntington Investment Company offers securities and insurance products and services. The Huntington Investment Company is a registered broker-dealer, member FINRA and SIPC, and a registered investment advisor with the U.S. Securities and Exchange Commission (SEC).

The Huntington National Bank and Huntington Financial Advisors are wholly-owned subsidiaries of Huntington Bancshares Incorporated.

Huntington, Huntington Bank, the Huntington Brandmark, Huntington Private Bank® and Huntington Financial Advisors® are federally registered service marks of Huntington Bancshares Incorporated.

Huntington National Bank and Huntington Financial Advisors are not affiliated with Ameriprise Financial Services, LLC ("AFS"). Neither AFS nor Huntington National Bank can guarantee future financial results.

Investment advisory products and services are made available through Ameriprise Financial Services, LLC, a registered investment adviser.

Securities offered by Ameriprise Financial Services, LLC. Member FINRA and SIPC.