Investor Education


To help you become a more informed investor, The Huntington Investment Company has compiled the following information about the trading process.

For example, high volumes of trading at the market opening or intra-day may cause delays in execution and execution at prices significantly away from the market price quoted or displayed at the time the order was entered. An influx of orders on a busy day can cause an imbalance of trade orders, which in turn may cause the market to be volatile. These market conditions can be the result of an Initial Public Offering (IPO), announcements of earning estimates, analyst recommendations or other corporate announcements.

Stock prices can be extremely volatile, especially technology stocks. You can make use of limit orders to prevent unexpected price execution. Limit orders do not guarantee an execution, but help prevent unexpected price executions.

Learn about Order Types

Limit orders do not guarantee an execution, but help prevent unexpected price executions. Limit orders to purchase a security should be placed at the maximum amount you are willing to pay for the security. Limit orders to sell a security should be placed at the lowest price you are willing to receive for the security.

Stop orders become market orders when the security's market price reaches or passes your price. When you enter the order, the Stop Price must be on the "other side" of the security's market price (at the market price or greater for buy orders, at the market price or less for sell orders).

For Limit or Stop orders, Price is required, and it cannot be more than 30% away from the current market price

Market orders typically assure an execution, but not a specific price as market orders receive the available market price.

Time in Force indicates any time requirements you're placing on your order:

A Day order is canceled if not executed on the trading day entered.

A Good Till Canceled (GTC) order remains in effect until executed, canceled, or expired (after 120 days). GTC Limit orders that are not close to the current market may be automatically canceled. Written confirmation of any cancellation will be sent promptly. Please monitor your open orders regularly to make sure they represent your current investment needs.

Please visit the following websites to learn more about online investing.

The United States Securities and Exchange Commission (SEC) Web site has an investor education center which includes information about the Internet and online trading. The site contains SEC Chairman Arthur Levitt's statement and remarks on online investing.

In addition, the The Financial Industry Regulatory Authority (FINRA), Inc. Web site on investor resources provides information and services relating to online investing.

Trade Confirmation Delays

On occasions when the market experiences heavy volume days, you may not receive trade confirmations immediately. You should check the "Order Status" page frequently. Please do not enter multiple orders for the same security, as you will be held responsible for all the orders. If you are having trouble receiving trade confirmations, please contact us at 1-800-322-4600, option 4, weekdays, 8:00 a.m. to 5:00 p.m. ET to verify if an order has been executed.

Maintain a Long Term Investing Strategy

The Huntington Investment Company encourages you to keep a long-term outlook when it comes to investing your money. The strategies you adopt today should focus on your investment objective for the long run and should coincide with your risk tolerance. Be prudent with your trading activities, keeping in mind your investment objectives. Please do not be tempted by the unrealistic expectations of large gains from a short term trading strategy.

The Huntington Investment Company may raise margin requirements for volatile stocks up to 100%. Increasing margin requirements protects both the Huntington and its customers by ensuring that the customers have more equity in their accounts as protection in case of a large change in the value of a stock and reduces the likelihood that the Huntington will have to liquidate assets in customer accounts to cover a margin call.


Investment products and services are offered through The Huntington Investment Company, member FINRA/SIPC, a Registered Investment Advisor and a wholly-owned subsidiary of Huntington Bancshares Incorporated.